Black friday + Small business saturday
Tonies reached out to Envision with a clear vision for the Tonies2 product launch. The team wanted a multi-partner program that would create retail excitement around the launch moment, reach families with younger children, and reinforce the brand's connection to families who shop at Target. Tonies needed an agency who had existing relationships with ideal partners that aligned with the brand's mission around imagination, creativity, and hands on play and who could bring meaningful reach to the program.
